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What Are OKRs? A Beginner’s Guide to Objectives and Key Results
- July 3, 2025
- 11:55 am

To achieve business success, it is necessary to set some measurable goals. OKR Objectives and Key Results is one of the strongest frameworks that are applied by the most thriving corporations such as Google and Intel. Even though goal-setting systems might be unfamiliar to you, with this guide, you will learn about OKRs, their functioning, and how to begin working with them efficiently.
What Are OKRs?
OKR is the acronym for Objectives and Key Results. It is a participative goal-setting approach by which teams and individuals come up with difficult yet challenging goals that can be measured.
- Objective: An admirable objective answering the question of What do you want to do?
- Key Results: Identify clear specific, measurable things, that will answer the question: How will you know you are making progress?
The example of an OKR is:
Goal: Enhance customer support
Key Results:
- Cut down average response time to 2 hours as compared to 10 hours
- Have a satisfaction score of 90 percent on support tickets
- Expand first contact resolution by 30 percent
Why Use OKRs?
OKRs assist members of teams:
- It is about being single-minded.
- Conform to corporate-level objectives
- Promote quantifiable improvement
- Encourage openness and responsibility
- Enhance the motivation and involvement of employees
Core Components of OKRs
1. Objectives
- Qualitative and motivational
- Quarterly or annual setups
- It is to be bold and possible
2. Key Results
- Quantitatively and measurably
- 2-5 outcomes per objective
- Fresh (weekly / biweekly)
How Are OKRs Different from KPIs?
KPIs indicate how well you performed throughout some period (e.g., the growth of revenue, reduction of churn), whereas OKRs help you deliver on results. KPIs measure the past, whereas OKRs challenge the possible future.
Benefits of OKRs
- Promotes cross-departmental goals congruency
- Drives are concerned with good reasons
- Stimulates innovation and risk-taking
- Increases tracking and reflection of performance
- Facilitates ownership and ownership by the team
Common Mistakes to Avoid
- Setting an excessive number of goals
- Wordiness or immeasurability of key results
- Neglecting the monitoring of progress
- OKRs as a direct tie to compensation
- Taking OKRs as the checklist, not as a structure
How to Get Started with OKRs
- Write down one to three critical goals of your team or company.
- Keep two to five major results below each objective.
- Measure improvements on a regular basis and make necessary changes.
- Score OKRs at the end of each cycle (0.0 to 1.0).
- Track with OKR software tools such as TrackHr App, Asana, or Google Sheets.
Conclusion
OKR is a versatile and effective instrument to prioritize working on the matters of the greatest importance with a team. OKRs have the potential to change the way your team sets targets and measures its success, as well as attains them.
OKRs offer all the structure that any company needs to take ambitions and turn them into reality whether we are talking about a small startup or a large organization.
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